Saturday, June 28, 2025

Sarah Wooden is the wig wizard behind Beyoncé’s Cowboy Carter hair


Precisely a 12 months in the past, London-based hair and wig stylist Sarah Wooden – founding father of Necia’s Hairstyling – obtained a message that simply had to be a hoax.

“It was from Michael Handler [Beyoncé’s executive assistant] saying ‘Miss Carter Knowles needs you to make these wigs,” Sarah tells GLAMOUR. Removed from a prank, the e-mail was actually very actual, with a request to create a wig wardrobe of 12 completely different appears for visuals showing on-stage on the singer’s Cowboy Carter tour – which has lastly arrived in London.

“Every thing that she picked out have been my creations, which is wonderful since you typically get requested to recreate one thing that any person else has executed,” she says. Locking herself away for 2 weeks to get the mammoth activity full, Beyoncé was there in spirit all through the method. “I devoted all my time, I don’t assume I spoke to anybody else aside from my husband who organized all of the logistics to verify the wigs have been secure within the containers and made it on time,” the hairstylist continues. “I listened to your entire Cowboy Carter album over and over whereas I used to be working.”

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Eagle-eyed followers have already noticed Sarah’s work blown up on the enormous star-shaped display screen evening after evening on the tour. Should you’ve not managed to get tickets this time round, the hairstylist has given a sneak peek on her Instagram account as extra appears from the visuals drop all through the tour. From a bouffant updo accessorised with bunny ears, to traditional 70s curls given a contemporary twist in child pink, and vampy V-shaped bangs – every wig completely transforms Beyoncé into a distinct character. Famously, a pernickety, detail-oriented Virgo, ready for her suggestions, Sarah was understandably nervous. “It was a privilege and I received no notes from Miss Carter, which is wild,” she says. “I’m going to save lots of that without end.”

Whereas Queen B is amongst Sarah’s newer purchasers, she boasts a again catalogue of different icons – like Dolly Parton and Dita Von Teese – and upcoming skills together with Raye and the electrical Amy Taylor, frontwoman of punk band Amyl and the Sniffers. “She’s sizzling shit proper now,” she says. “I gravitate in the direction of those who I completely adore and stand for what they’re doing.”



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